This article is contributed. See the original author and article here.
Google has released Chrome versions 98.0.4758.80/81/82 for Windows and 98.0.4758.80 for Mac and Linux. These versions address vulnerabilities that an attacker could exploit to take control of an affected system.
CISA encourages users and administrators to review the Chrome Release Note and apply the necessary updates.
This article was originally posted by the FTC. See the original article here.
Taking steps to protect your personal information can help you minimize the risks of identity theft. But what if a thief gets your information anyway? Here are some of the ways thieves might use your stolen information and signs you can look out for.
An identity thief could use your information to get credit or service in your name.
How to spot it: Get your free credit report at AnnualCreditReport.com. Review it for accounts you didn’t open or inquiries you don’t recognize. A new credit card, a personal loan, or a car loan will appear as a new account. A new cell phone plan or utility service — like water, gas, or electric — will show up as an inquiry.
An identity thief could use your credit card or take money out of your bank account.
How to spot it: Check your credit card or bank statement when you get it. Look for purchases or withdrawals you didn’t make.
Bonus advice: Sign up to get text or email alerts from your credit card or bank whenever there’s a new transaction. This could help you spot unauthorized or fraudulent activity on your account.
An identity thief could steal your tax refund or use your Social Security number to work.
How to spot it: A notice from the IRS that there’s more than one tax return filed in your name could be a sign of tax identity theft. So could a notice that you have income from an employer you don’t work for.
An identity thief could use your health insurance to get medical care.
How to spot it: Review your medical bills and Explanation of Benefits statements for services you didn’t get. They could be a sign of medical identity theft.
An identity thief could use your information to file a claim for unemployment benefits.
How to spot it: A notice from your state unemployment office or employer about unemployment benefits that you didn’t apply for could be a sign of fraud.
If you discover any signs that someone is misusing your personal information, find out what to do at IdentityTheft.gov.
And remember to check out our daily free events and webinars with our co-partners during Identity Theft Awareness Week.
Brought to you by Dr. Ware, Microsoft Office 365 Silver Partner, Charleston SC.
This article is contributed. See the original author and article here.
In sales, planning is everything. Without a plan, a sales rep might give up too easily on a prospect or appear too aggressive. A potential customer might forget about a proposal or become annoyed by too-frequent contacts. Creating a step-by-step plan for how to follow up with prospects in each stage of the sales process is the basis for a sales cadence. Microsoft Dynamics 365 Sales tools help you create, manage, and scale customized sales cadences across your organization.
The top salespeople have a well-crafted plan to get their desired results, whether they are demonstrating a product or following up with leads. A successful plan, or sales cadence, involves knowing where your prospects are in the buyer’s journey and understanding how to reach them the right way, with the right message, at the right time to move them to the next step.
If you fail to plan, you are planning to fail.
A modern proverb
In this post, you’ll learn:
What a sales cadence is
What to consider when designing a sales cadence
What an effective sales cadence looks like
How Dynamics 365 Sales can help you build a sales cadence
What is a sales cadence?
A sales cadence is a detailed plan to connect with prospects and close deals. A sales cadence includes a prescribed sequence of activities, like reaching out on LinkedIn, sending emails, making calls, sharing case studies, arranging meetings, and sending text messages, which happen at specified intervals.
An effective sales cadence improves the efficiency of sales reps. A sales cadence guides sellers on which prospects to connect with, what communication channel to use, and what information to share at each touchpoint. This structured approach reduces guesswork and aims to grow the sales pipeline and conversion rate.
Managers create a sales cadence to guide sales reps in handling different types of prospects and sales scenarios. For example, one cadence could be used for inbound inquiry leads, and another cadence could be used for upcoming renewals.
As organizations mature, they can evolve their cadences to adapt to specific geographies, industries, companies, languages, and other parameters.
A strong sales cadence library also helps you scale your sales organization. Automated sales cadences ease the onboarding process for sellers as you grow, building in best practices and sequencing their activities.
How to design a sales cadence
When you design your sales cadences, consider these five elements:
Prospects: It all starts with knowing your potential customers. What challenges or obstacles do they have? Why are they looking for a solution? What platforms do they use? What constraints do they contend with? What are their skills? Who is the decision maker?
Communication channel:Reach out to prospects using the right channel, such as email, a phone call, messaging apps, or LinkedIn.
Wait time: Consider a strategic delay between subsequent steps. You don’t want to be too soon or too late in your follow-ups.
Attempts: Understand the optimal number of touchpoints to establish contact and build a relationship.
Messaging:Use the right messaging, content, tone, and personalization to engage with prospects.
It’s important to note that creating an effective plan is not a one-time process. It takes time and iteration to fine-tune your sales cadences.
Example: A sales cadence for inbound inquiries
Here’s an example of a sales cadence for responding to inbound inquiries.
Target: Leads that have reached out through your website or other channels.
Purpose: Focus on and respond to high-priority inquiries to improve your conversion rate.
Description: By responding immediately and through multiple channels, you are more likely to achieve a higher conversion rate. Since responding within the first hour increases your chance to close the deal by seven times, start with an automated email response, then follow up with a phone call. Connect on a social platform like LinkedIn. Finally, send an email that provides relevant information about your product or services.
Create a sales cadence with sequence designer
The sales accelerator capability in Dynamics 365 Sales helps sellers spend less time searching for the best next customer to reach out to. Design and build your sales cadences in the sequence designer. Sales accelerator gathers information from multiple sources to build a strong and prioritized pipeline, offers context, and surfaces recommendations throughout each step in the sequence, speeding the sales process.
To create a sequence, you go to the Sales Insights settings area and open the Sequences page. For more details, check out the documentation: Create and activate a sequence.
You can use the sequence designer to configure sequences of activities for specific prospects, leads, opportunities, contacts, and so on, applying different strategies depending on priority. For example, leads of lower priority might have more automated email steps, whereas leads from your targeted accounts might have more personalized touchpoints.
As in the example sales cadence shown earlier, sequences can include multiple activities, with wait times between activities as needed. You can branch activities based on the response, such as if an email is opened or a reply is received. Using sales accelerator’s tight integration with LinkedIn, you can even send LinkedIn InMail or create a connect request as part of your sales cadence.
Next steps
A good sales cadence is a necessary to improve seller productivity, increase conversion rates, and close more deals. As we adjust to virtual ways of working, digitizing sales becomes a priority for most organizations. To get started, use sales accelerator in Dynamics 365 Sales to set up a sales cadence for the most common scenarios faced by the sales team.
Access to sales accelerator has now been made easier: new and existing customers using Dynamics 365 Sales (excluding Dynamics 365 Sales Professional) will now see sales accelerator and sequences available for quick setup. Read the documentation to learn more about setting up digital selling capabilities.
This article is contributed. See the original author and article here.
Last March, my colleague Danny Guillory and I embarked on an idea based on your feedback—a targeted and interactive web series focused on “real talk” around unified endpoint management. We wanted it to be open to everyone and reasonably transparent. We wanted to foster a live community event where we could not only bring on guests from Microsoft engineering teams, but also (more importantly) engage with you directly through live Q&A!
So far, the level of engagement has been amazing. You’ve asked questions and we’ve tried our best to provide answers or find answers when we couldn’t. We’ve been listening to your feedback (really appreciate it!) and taking your ideas to the product teams developing Microsoft Endpoint Manager. Now we continue our monthly web series in 2022 and are innovating the show further by:
Bringing in customers and industry professionals to share their experiences and best practices around Endpoint Manager (capital “E”, capital “M”) and endpoint management.
Expanding the platforms through which you can consume the show (podcast option, anyone?)
Opening up the ability for you to post questions one week in advance of each show so you can make sure your questions get in.
Exploring new topics as well as revisiting previous topics with more proven and recommended practices alongside out-of-the-box thinking and ideas around innovating endpoint management.
And so, Unpacking Endpoint Management continues—the first Friday of each month—in 2022 here on the Tech Community! Our next episode will be this Friday, February 4th at 8:00 AM Pacific Time!
This article is contributed. See the original author and article here.
The Federal Bureau of Investigation (FBI) has released a Private Industry Notification (PIN) to warn entities associated with the February 2022 Beijing Winter Olympics and March 2022 Paralympics that malicious cyber actors could use a broad range of cyber activities to disrupt these events. These activities include distributed denial-of-service attacks, ransomware, malware, social engineering, data theft or leaks, phishing campaigns, disinformation campaigns, and insider threats. Additionally, the FBI PIN warns Olympic participants and travelers of potential threats associated with mobile applications developed by untrusted vendors. The FBI urges all athletes to keep their personal cell phone at home and use a temporary phone while attending the events.
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