This article is contributed. See the original author and article here.
At-scale data processing systems typically store a single table in storage as multiple files. In the Azure Purview data catalog, this concept is represented by using resource sets; a resource set is a single object in the catalog that represents many assets in storage.
For example, suppose your Spark cluster has persisted a DataFrame into an Azure Data Lake Storage (ADLS) Gen2 data source. In Spark, the table looks like a single logical resource, but on the disk there are likely thousands of Parquet files, each of which represents a partition of the total DataFrame’s contents.
IoT data and web log data have the same challenge. Imagine you have a sensor that outputs log files several times per second. It won’t take long until you have hundreds of thousands of log files from that single sensor. In Azure Purview, resource sets allow for these partitions to be handled as a single data asset, allowing for easy consumption and preventing oversaturation of the data catalog.
How Azure Purview detects resource sets
Azure Purview supports resource sets in Azure Blob Storage, ADLS Gen1, ADLS Gen2, Azure Files, and Amazon S3.
Azure Purview automatically detects resource sets when scanning. This feature looks at all the data that’s ingested via scanning and compares it to a set of defined patterns.
Note: Azure Purview intentionally doesn’t try to classify document file types such as Microsoft Word, Microsoft Excel, and PDFs as resource sets.
Advanced resource sets
Azure Purview can customize and further enrich your resource set assets through the Advanced Resource Sets capability. When advanced resource sets are enabled, Azure Purview runs extra aggregations to compute the following information about resource set assets:
Up-to-date schema and classifications to accurately reflect schema drift from changing metadata.
Sample file paths of assets that comprise the resource set.
A partition count that shows how many files make up the resource set.
A schema count that shows how many unique schemas were found. This value is either a number between 1 and 5, or for values greater than 5, 5+.
A list of partition types when more than a single partition type is included in the resource set. For example, an IoT sensor might output both XML and JSON files, although both are logically part of the same resource set.
The total size of all files that comprise the resource set.
These properties can be found on the asset details page of the resource set.
Enabling advanced resource sets also allows for the creation of resource set pattern rules that customize how Azure Purview groups resource sets during scanning.
Enabling advanced resource sets
The advanced resource sets feature is off by default in all new Azure Purview instances. Advanced resource sets can be enabled from Account information in the management hub.
After enabling advanced resource sets, the additional enrichments will occur on all newly ingested assets. The Azure Purview team recommends waiting an hour before scanning in new data lake data after toggling on the feature.
Customizing resource set grouping using pattern rules
When scanning a storage account, Azure Purview uses a set of defined patterns to determine if a group of assets is a resource set. In some cases, Azure Purview’s resource set grouping might not accurately reflect your data estate. These issues can include:
Incorrectly marking an asset as a resource set
Putting an asset into the wrong resource set
Incorrectly marking an asset as not being a resource set
To customize or override how Azure Purview detects which assets are grouped as resource sets and how they are displayed within the catalog, you can define pattern rules in the management center. Pattern rules are only available when the advanced resource sets feature is enabled. For step-by-step instructions and syntax, please see resource set pattern rules.
Get started today!
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This article is contributed. See the original author and article here.
The business-to-business (B2B) landscape looks drastically different than it used to, thanks to digital acceleration that has reached every corner of our lives. Today’s B2B buyers, accustomed to fast, frictionless, and personalized experiences in their everyday lives, bring those heightened expectations to their roles as business decision-makers in enterprises large and small. To adapt, B2B organizations are taking a page out of the business-to-consumer (B2C) playbook and focusing on personalized experiences instead of a one-size-fits-all approachand Microsoft Dynamics 365 Customer Insights, Microsoft’s customer data platform (CDP), can help organizations gain a 360-degree view of the B2B customer essential for driving personalized engagement.
B2C-inspired personalized experiences
Not surprisingly, 73 percent of B2B buyers want a personalized, B2C-like experience and have come to expect offers and engagements across all channels to be tailored to their specific needs.1 Buyers are looking for personalized engagement relevant to their industry (think ads, content, or website) or specific to individual needs (think fine-tuned product recommendations or proactive service alert).
And 75 percent2 of B2B buyers say they now prefer digital self-serve and remote human engagement over face-to-face interaction, a sentiment that has steadily intensified even after pandemic lockdowns have ended.1 The most notable sign that the tide has turned is the ease B2B buyers display in making large new purchases and reorders online. The prevailing wisdom used to be that e-commerce was mainly for smaller-ticket items and fast-moving parts. Not so anymore. Notably, 70 percent of B2B decision-makers say they are open to making new, fully self-serve or remote purchases in excess of $50,000, and 27 percent would spend more than $500,000.2
As B2B buyers become increasingly more comfortable engaging via a multitude of digital channels as part of an often long and complex sales cycle, the resulting data ends up siloed across many different systems. Even a small B2B company today has dozens of systems holding different pieces of the customer data puzzle. Assembling those pieces into a complete picture is a complicated task that few B2B organizations and their customer relationship management (CRM) systems can handle.
Without the means to successfully unify all of this data, it’s nearly impossible for organizations and their sellers to deliver the personalized experiences B2B decision-makers expect. True B2B personalization means going the extra mile to understand each buyer’s priorities and add value to the decision-making process. To make that happen, you need accurate data about your customers as well as predictive insights for the buyer and the account.
Bringing the customer into focus
B2B organizations must have a deep understanding of the person on the other side of the table: their priorities, preferences, goals, motivations, communication preferences, etc. To gain these insights, organizations are turning to a 360-degree view of the buyer and the account, a “golden record” shared across business functions that includes real-time descriptive, predictive, and prescription insights including demographics, firmographics, activities, preferences, churn risk, lifetime value, and next best offer or interaction. This 360-degree view identifies individuals and companies over time, despite changes in their identifiers (such as a new email address or phone number). Unified customer data is the indispensable data foundation for generating insights and driving personalization.
How Microsoft can help
With Dynamics 365 Customer Insights, organizations can deliver on the heightened expectations of today’s B2B buyers and enable a personalized, omnichannel experience. The industry-leading CDP brings together account and contact data from across channels (including zero, first, second, and third-party data), enabling a single view of customers and unlocking AI-powered insights to create long-term relationships, while safeguarding customer data and honoring privacy and consent across the entire journey.
To learn how to unlock the value of your customer data to create B2B experiences that surpass expectations, visit Dynamics 365 Customer Insights.
This article was originally posted by the FTC. See the original article here.
If you have a federal student loan, you probably already know that the Coronavirus emergency relief program that has paused your payments is ending. Repayments will begin again after January 31, 2022. Scammers know it, too, and are looking for ways to take advantage: they’re calling, texting, and e-mailing to try to use any confusion around restarting your student loan payments to steal your money and personal information.
Check out what some of these scam calls sound like.
If you get a call, text, e-mail, or message on social media from someone about your federal student loan, here are some things to keep in mind:
Never pay an upfront fee. It’s illegal for companies to charge you before they help you. If you pay up front to reduce or get rid of your student loan debt, you might not get any help — or your money back. Also, remember that there’s nothing a company can do for you that you can’t do yourself for free. And you never have to pay to get help from the Department of Education.
Never give out your Federal Student Aid ID, your Social Security number, or other personal information to anyone who contacts you. Scammers posing as student loan servicers can use this information to log into your account, change your contact information, and even divert your payments to them. Instead of giving out your FSA ID, call or contact your servicer.
Don’t sign up for quick loan forgiveness. Scammers might say they can get rid of your loans before they know the details of your situation. Or they might promise a loan forgiveness program — that most people won’t qualify for. They might even say they’ll wipe out your loans by disputing them. But they can’t.
Scammers use fake seals and logos to lure people in. They promise special access to repayment plans, new federal loan consolidations, or loan forgiveness programs. It’s a lie. If you have federal loans, go to the Department of Education directly at StudentAid.gov.
This article is contributed. See the original author and article here.
In light of persistent and ongoing cyber threats, CISA urges critical infrastructure owners and operators to take immediate steps to strengthen their computer network defenses against potential cyberattacks. CISA has released CISA Insights: Preparing For and Mitigating Potential Cyber Threats to provide critical infrastructure leaders with steps to proactively strengthen their organization’s operational resiliency against sophisticated threat actors, including nation-states and their proxies.
CISA encourages leadership at all organizations—and critical infrastructure owners and operators in particular—to review the CISA Insights and adopt a heighted state of awareness.
This article is contributed. See the original author and article here.
Adobe has released security updates to address vulnerabilities in multiple Adobe products. An attacker could exploit some of these vulnerabilities to take control of an affected system.
CISA encourages users and administrators to review Adobe’s Security Bulletins and apply the necessary updates.
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